Choose to record the natural delay between your keystrokes, insert a fixed delay (e.g., 50ms), or eliminate delays entirely for near-instantaneous execution.
Interestingly, because the official software can sometimes be difficult to find or use, a passionate community of developers has created their own open-source tools. The most prominent of these is the project on GitHub by user "asdo92". For users comfortable with command lines and open-source software, this can be a more powerful alternative for creating custom key layers, especially for Linux users.
Move beyond standard presets and assign unique colours to individual keys.