Luv Agnihotri (Ali Zafar), based in London, asks his younger brother, Kush Agnihotri (Imran Khan), to find him a suitable Indian bride.

Below are key scholarly themes and discussions where the film is featured: 1. Analysis of Gender Roles and "Ideal" Brides

Ali Zafar played the straight-faced elder brother, balancing out the craziness of Imran and Katrina.

Songs like "Dhunki" and "Choomantar" became anthems of the season, played extensively at parties and weddings.