Routine-based videos are immensely popular. Creators document everything from morning hostel rushes and lectures to canteen hangouts and exam preparation. These videos thrive on relatability, capturing the universal joys and stresses of university life.
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Yet, outside the classroom, campus life thrives with energy. Culturals—the annual inter-collegiate festivals—serve as the ultimate hub for talent and entertainment. Events like Saarang at IIT Madras or Techofes at Anna University allow students to break free from routine, showcasing their skills in classical dance, cinematic dance, music, and street theatre. Digital Expression and Content Creation Routine-based videos are immensely popular