Rai made her first appearance at the Cannes Film Festival in 2002. In 2003, she became the first Indian actress to serve on the Cannes jury. For over twenty years, her annual appearances on the red carpet have driven global entertainment media cycles. Every gown she chooses triggers thousands of articles, fashion critiques, and viral social media trends. She single-handedly turned Cannes into a major spectator event for millions of media consumers in India. Global Brand Endorsements
| | Year | Role | Significance | | :--- | :--- | :--- | :--- | | Hum Dil De Chuke Sanam | 1999 | Nandini | Breakthrough role, won Filmfare Best Actress Award. | | Devdas | 2002 | Paro | Iconic performance, part of a blockbuster film. | | Raincoat | 2004 | Neerja | Critically acclaimed parallel cinema performance. | | Dhoom 2 | 2006 | Sunehri | A stylish and glamorous role in a high-octane action film. | | Guru | 2007 | Sujata | Performance in a critically and commercially successful film. | | Jodhaa Akbar | 2008 | Jodhaa Bai | Portrayed a strong historical figure with grace and power. | | Enthiran (Robot) | 2010 | Sana | Major commercial success in Tamil cinema. | aishwarya rai ki xxx
and refined grace set a benchmark in the modeling world long before she made her Bollywood debut. 2. Iconic Fashion Moments Rai made her first appearance at the Cannes