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This season is defined by a shift toward high-engagement, visual-first storytelling. To stand out, creators are leaning into specific formats that dominate platforms like TikTok and Instagram: Short-Form Video Dominance The "behind-the-scenes" (BTS) trend is stronger than ever
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: Evaluating key performance indicators (KPIs) to refine future posting schedules and engagement strategies. Translating Summer Content into a Long-Term Career